Apple to Challenge Spotify in Internet Radio
Apple's anticipated launch of a new music streaming service will be the "highlight" of its annual Worldwide Developers Conference in San Francisco on Monday, The Wall Street Journal reported. The...
View ArticleCoke Cans Give Spotify Real Estate
In a move that's been hinted at by Spotify executives for months, Coca-Cola is putting the digital music service on its 8-ounce cans for Coke, Diet Coke and Coke Zero in the United Kingdom. The...
View ArticleSpotify Thanks Customer With Custom Playlist Featuring a Secret Message
Here's a customer-service story that will be music to your ears. Someone on the Spotify team created a custom playlist yesterday thanking user Jelena Woehr for some positive feedback she gave the...
View ArticleIntel and Toshiba Peddle Product Placement in Branded Film The Power Inside
Brands have another incentive for crafting compelling content marketing beyond engaging consumers—it might prompt other advertisers to pay to be included. Such was the case with Pereira & O'Dell's...
View ArticleCBGB Festival Gets Times Square Event Sponsors
Sponsors this year for the CBGB Music and Film Festival in Times Square will be Coca-Cola, Spotify, Red Bull, MTV, Gibson Guitar, The Standard Hotel, Astral Tequila, J&R Music and Bust Magazine....
View ArticleWill iTunes Radio Spark Digital Music Shakeout?
There appeared to be an overabundance of digital music streaming services before Apple’s iTunes Radio became a reality last week, so it stands to reason that a shakeout—if it wasn’t already on the...
View ArticleBrands Are Lining Up to Reach Locket’s 150,000 Users
Locket, an Android app that pays users a penny each time they view an ad while unlocking their phones, may seem like a head scratcher of a business model. And yet, the two-month-old app has already...
View ArticleMy Morning Jacket, Grizzly Bear to Play CBGB Festival
My Morning Jacket, Grizzly Bear, Divine Fits and The Wallflowers are playing a free concert in Times Square on October 12th, the centerpiece event of the 2013 CBGB Music and Film Festival. James...
View ArticleSpotify Tunes Up First U.S. TV Deal With Bravo
Bravo's quartet of November premieres will include a cross-promotion deal with Spotify, which lands its first TV-focused partnership in the United States with this initiative. Spotify users will be...
View ArticlePTTOW Expands Marketing Roster for Annual Getaway
The marketing world is a game of one-upmanship: Who can put on the better show and deliver the bigger surprise? So when your audience is leaders in marketing, how do you wow them? That’s where Roman...
View ArticleSorting Through the Streaming Music Universe
While the Internet of Things takes center stage when we talk about connectivity, the future of streaming music presents consumers with a whole new set of opportunities and challenges as it moves beyond...
View ArticleVeep Star Reid Scott Uses Pinterest Like a Pro
SpecsWho Reid ScottAge 36Accomplishments Stars as Dan Egan on HBO’s Veep (Sundays at 10:30 p.m.); voices Turbo in the Netflix animated series Turbo FASTBase Los AngelesWhat’s the first information you...
View Article7 Concerns About the Apple-Beats Deal
With Apple reportedly buying his music brand, Dr. Dre is ready for the billionaire title, or as R&B singer Tyrese Gibson said in a video posted online, "The Forbes list just changed in a big way."...
View ArticleTango Messaging App Invites Brands to Hit Publish
Messaging app Tango is following in the footsteps of competitors like BlackBerry Messenger with the launch of media channels users can follow. Tango Channels is still in testing and will be available...
View ArticleRomance Flick Wants to Connect Lovers on Spotify in Marketing Campaign
Harvey Weinstein is turning movie-making into matchmaking with a marketing campaign on Spotify to promote the summer romance flick Begin Again. The Weinstein Co. created a digital hub that connects to...
View ArticleRhapsody Acquires Two Music Tech Companies
Rhapsody has purchased two music tech companies today: Schematic Labs, the makers of SoundTracking, and music discovery startup Ex.fmVentureBeat reported on Rhapsody's acquisition of Ex.fm, which...
View ArticleSpotify Jumps Into Video With Branded Advertising
Following in the footsteps of competitors Pandora and iHeartRadio, Spotify is launching video ads to help monetize its 30 million consumers who stream digital music. The first brands to run campaigns...
View ArticleSpotify Ties Music to Personal Stories in Its New Ads
Few things are as evocative of memories as music and Spotify is using that emotional connection in a new online and social media push that invites Spotify users to share their songs and the real...
View ArticleMarry Me Star Ken Marino Has An Unconventional Bedtime Routine
SpecsWho Ken MarinoAge 45Claim to fame Stars in the new NBC series Marry Me (premieres Oct. 14 at 9 p.m.); played Ron Donald on Party Down; screenwriter (Wanderlust, Role Models)Base Los AngelesTwitter...
View ArticleJim Gaffigan Was an Adman and Has a LinkedIn Account to Prove It
It would probably be a totally buried, obscure footnote if his comedic peers like Marc Maron, Kristen Schaal or Todd Barry were products of the same career path. But there's Jim Gaffigan, posting his...
View Article
More Pages to Explore .....